Customer Stories
The Results
8.81%
Revenue Per Visit lift
9.02%
Conversion Rate Lift
4.24%
Orders Recovered in 3 months
Revenue Driven by BrandLock
See what our enterprise customers have to say
Cartier Targets Hijacked Shoppers & Drives Revenue By 9.81%
9.81%
Revenue Driven
Jabra Drives 2.86% Revenue Growth By Locking Onto Hijacked Shoppers, Increasing Revenue Per Visit by 8.1%
2.86%
Revenue Driven
Footwear etc. Optimizes Hijacked Shoppers & Drives 7.3% revenue through BrandLock
7.3%
Revenue Driven
Topshop Increases 6.2% Revenue Per Visit By Targeting Hijacked Shoppers
6.2%
Revenue Driven
Beddy's drives 9.59% revenue by optimizing shopper journeys for Hijacked, Hesitant & Extension Shoppers.
8.94%
CVR Lift
Staples drives 1.4% revenue by optimizing shopper journeys for Hijacked & Extension Shoppers while saving 39% in Affiliate Fees.
2.11%
CVR Lift
Reliable Parts drives 4.44% revenue by optimizing shopper journeys for Hijacked & Hesitant Shoppers.
6.58%
CVR Lift
2XU drives 3.72% revenue by optimizing shopper journeys for Hijacked & Hesitant Shoppers.
3.03%
CVR Lift
Ashridge Nurseries drives 4% revenue by optimizing shopper journeys for Hijacked & Wrong Coupon Shoppers.
3.03%
CVR Lift
Farmgirl Flowers drives 2.79% revenue by optimizing shopper journeys for Hijacked Shoppers.
4.47%
CVR Lift
The Free Spirits Company drives 5.95% revenue by optimizing shopper journeys for Hijacked & Hesitant Shoppers.
4.47%
CVR Lift
UK Soccer Shop drives 4.16% revenue by optimizing shopper journeys for Hijacked and Hesitant Shoppers.
4.47%
CVR Lift
DripWorks drives 15.90% revenue by optimizing shopper journeys for Hijacked, Hesitant, Wishlist, Extension & Wrong Coupon Shoppers
11.18%
CVR Lift
Aurelia London drives 5.74% revenue by optimizing shopper journeys for Hijacked & Wishlist Shoppers.
5.00%
CVR Lift
420 Science drives 19.17% revenue by optimizing shopper journeys for Hijacked, Hesitant, Wishlist & Wrong Coupon Shoppers
0.93%
CVR Lift
The Woolery drives 2.29% revenue by optimizing shopper journeys for Hijacked Shoppers
2.29%
Revenue Driven
Inyo Pools drives 6.52% revenue by optimizing shopper journeys for Hijacked Shoppers
10.06%
CVR Lift
Newton Baby drives 3.68% revenue by optimizing shopper journeys for Hijacked Shoppers, Hesitant Shoppers & Wrong Coupon Shoppers
3.68%
Revenue Driven
Nicks Boots Drives 24.33% Revenue Growth by Optimizing Shopper Journeys for Hijacked Shoppers, Hesitant Shoppers & Wrong Coupon Shoppers
24.33%
Revenue Driven
Gift Express Drives 21.47% Revenue Growth By Optimizing Hijacked, Hesitant, Extension, Wrong Coupon & Wishlist Shoppers
21.47%
Revenue Driven
Tire Agent drives 16.58% revenue by locking onto Hijacked, Frustrated & Wrong Coupon Shoppers.
8.49%
Revenue Driven
Viasox targets Hijacked & Wrong Coupon Shoppers & Increases Revenue by 3.21%
3.21%
Revenue Driven
8.71% Revenue Driven by Optimizing Hijacked, Hesitant, Extension, Wrong Coupon & Wishlist Shoppers
8.71%
Revenue Driven
johnnie-O Drives 3.31% Revenue By Optimising Hijacked & Wrong Coupon Shoppers, Increasing Conversion Rates by 3.90%
3.31%
Revenue Driven
Mylee Drives 3.47% Revenue Growth by Locking Onto Hijacked & Hesitant Shoppers
3.47%
Revenue Driven
Stark Bro's Drives 2.34% Revenue Per Session by locking onto Hijacked Shoppers, Increasing Conversion Rates by 4.26%
2.34%
Revenue Driven
Inspire Uplift targets Hijacked & Hesitant Shoppers & Increases Site Revenue by 3.96%
3.96%
Revenue Driven
Legion Athletics Drives 4.74% Revenue by Locking Onto Hijacked, Hesitant, Extension, Wishlist & Wrong Coupon Shoppers
4.74%
Revenue Driven
AmourPrints Drives 3.04% Revenue Growth By Locking onto Hesitant, Wishlist, Hijacked & Extension Shoppers
3.04%
Revenue Driven
CompAndSave Got 5.12% Revenue Growth by locking onto Hesitant, Wish List, Hijacked & Extension Shoppers
5.12%
Revenue Driven
Lalo Drives 2.83% Revenue By Optimizing Shopper Journey for Hijacked Shoppers, Increasing Revenue Per Visit by 5.94%
2.83%
Revenue Driven
Frette focuses on Hijacked Shoppers & Increases Revenue Growth by 7.88%
7.88%
Revenue Driven
Golfbidder Drives 14.47% Revenue Per Visit Lift By Locking onto Hijacked Shoppers, & Increases Conversion Rate By 5.87%
14.47%
Revenue Driven
Murad enjoys 7.68% Revenue Growth By Focusing on Hijacked & Wrong Coupon Shoppers
4.41%
Revenue Driven
Golf Avenue Enjoys 6.62% Revenue Growth By Locking Onto Hijacked Shoppers
6.62%
Revenue Driven
Charles Tyrwhitt Shirts Drives 5.69% Revenue By Optimizing Shopping Experience For Hijacked Shoppers
5.69%
Revenue Driven
HerRoom Drives 4.63% Revenue Per Visit Lift By Locking Onto Hijacked Shoppers, Increasing Conversion Rates by 5.54%
4.63%
Revenue Driven
Cosabella Drives 5.71% Revenue Growth By Optimizing Hesitant, Wishlist, & Hijacked Shoppers
5.71%
Revenue Driven
ProHealth Got 16.62% Revenue By Locking Onto Extension, Hijacked & Wrong Coupon Shoppers
16.62%
Revenue Driven
Jolyn Enjoys 3.47% Revenue By Locking Onto Extension, Hijacked & Wrong Coupon Shoppers
3.47%
Revenue Driven
CBII CBD Focuses On Hesitant & Hijacked Shoppers & Drives 6.07% Online Revenue Growth
6.07%
Revenue Driven
Gazelle Drives 7.53% Revenue Through BrandLock By Targeting Hesitant, Hijacked & Wrong Coupon Shoppers
7.53%
Revenue Driven
SuperATV Drives 13.40% Revenue By Optimizing Shopper Journeys For Wrong Coupon & Hijacked Shoppers
13.30%
Revenue Driven
Gourmet Gift Baskets Got 5.21% Revenue Through BrandLock By Targetting Hijacked & Wrong Coupon Shoppers
5.21%
Revenue Driven
Appleseed's Drives 10.56% Revenue By Optimizing Hijacked, Extension & Wrong Coupon Shoppers
10.56%
Revenue Driven
Blair drives 3% revenue by focusing on Extension, Hijacked, & Wrong Coupon Shoppers.
3.65%
Revenue Driven
Tula Got 5.49% Online Revenue Growth By Locking Onto Hesitant, Wishlist, Hijacked & Wrong Coupon Shoppers
5.49%
Revenue Driven
Draper's & Damon's Got 6.25% Revenue Growth By Locking Onto Extension, Hijacked & Wrong Coupon Shoppers
6.25%
Revenue Driven
Haband Drives 11.23% Revenue By Focusing On Hijacked Shoppers & Wrong Coupon Shoppers
11.23%
Revenue Driven
Delonghi Drives 11.49% Revenue By Tapping Into Hesitant, Wrong Coupon & Hijacked Shoppers
11.49%
Revenue Driven
G/Fore Got 5.08% Revenue Growth By Locking Onto Wrong Coupon & Hijacked Shoppers
5.08%
Revenue Driven
Lulu and Georgia Drives 5.40% Revenue Growth By Optimizing Shopper Journeys For Wrong Coupon & Hijacked Shoppers
5.40%
Revenue Driven
Peter Millar Drives 3.08% Revenue By Focusing On Hijacked Shoppers, Increasing Conversion Rates by 7.04%
3.08%
Revenue Driven
Fingerhut Drives 10.36% Revenue By Focusing On Hijacked, Hesitant & Wrong Coupon Shoppers
10.36%
Revenue Driven
Cariuma Drives 4.81% Revenue Through BrandLock By Focusing On Hijacked and Wrong Coupon Shoppers
4.81%
Revenue Driven
DERMAdoctor Drives 12.37% Revenue Growth By Locking Onto Hesitant, Wrong Coupon & Hijacked Shoppers
12.37%
Revenue Driven
Franklin Planner Got 22.18% Revenue By Targeting Hesitant, Wrong Coupon & Hijacked Shoppers
22.18%
Revenue Driven
Famous Smoke Drives 8.66% Revenue By Targeting Hijacked, Extension, Hesitant, Wrong Coupon Shoppers
8.66%
Revenue Driven
Fila Got 8.67% Online Revenue Growth By Locking On Extension, Hesitant, Wish List & Hijacked Shoppers
8.67%
Revenue Driven
BUBS Naturals Increases 7.49% Revenue Per Visit By Locking Onto Hijacked Shoppers, Increasing Conversion Rates by 7%
7.49%
Revenue Driven
Pharmaca got 4% Revenue Growth by Locking Onto Hijacked Shoppers
4%
Revenue Driven
Feel Unique Drives 2.73% Online Revenue By Locking On To Hijacked & Wrong Coupon Shoppers
2.73%
Revenue Driven
Bare Necessities Focuses On Hijacked Shoppers & Drives 7.12% Revenue Through BrandLock
7.12%
Revenue Driven
Novica Drives 8.15% Revenue Through BrandLock By Targeting Wrong Coupon & Hijacked Shoppers
8.15%
Revenue Driven
Cartier Targets Hijacked Shoppers & Drives Revenue By 9.81%
9.81%
Revenue Driven
Jabra Drives 2.86% Revenue Growth By Locking Onto Hijacked Shoppers, Increasing Revenue Per Visit by 8.1%
2.86%
Revenue Driven
Footwear etc. Optimizes Hijacked Shoppers & Drives 7.3% revenue through BrandLock
7.3%
Revenue Driven
Topshop Increases 6.2% Revenue Per Visit By Targeting Hijacked Shoppers
6.2%
Revenue Driven
Beddy's drives 9.59% revenue by optimizing shopper journeys for Hijacked, Hesitant & Extension Shoppers.
8.94%
CVR Lift
Staples drives 1.4% revenue by optimizing shopper journeys for Hijacked & Extension Shoppers while saving 39% in Affiliate Fees.
2.11%
CVR Lift
Reliable Parts drives 4.44% revenue by optimizing shopper journeys for Hijacked & Hesitant Shoppers.
6.58%
CVR Lift
2XU drives 3.72% revenue by optimizing shopper journeys for Hijacked & Hesitant Shoppers.
3.03%
CVR Lift
Company Overview
DERMAdoctor is an award-winning skincare company from Riverside, MO. The company retails its skincare, health, and beauty products through 700+ global retailer doors. Besides its online store, DERMAdoctor products are also available on high-end eCommerce websites.
Industry
Beauty & Cosmetics
Solution
Shield & Engage
Company Size
11-50
Alexa Rank
#384,450
Business Challenge
DERMAdoctor Was Struggling With Revenue Leakage Due To Ad Injections And Invalid Promo Codes
DERMAdoctor is fully committed to building a seamless customer journey for its customers. When the team realized that a significant percentage of its online customers are being disrupted by unauthorized ad injections, prompt action was necessary.
Traffic hijackers profit from bundling unauthorized product ads, pop-ups, banners ads, and malicious adult content into browser extensions, apps, and many other free software programs installed by consumers online.
As ad injections run on the consumer’s device, operating system, and browser, diverting site visitors to competitor websites without being detected by online retailers is straightforward and effortless.
These invasive ad injections undermined the brand experience DERMAdoctor wanted to deliver to its visitors, harming their eCommerce conversion funnel and further damaging the skincare brand’s reputation online.
BrandLock solution
Brandlock Eliminated Ad-injections to Restore The Ecommerce Customer Journey Experience
- BrandLock’s initial website analysis revealed that over 5.5% of desktop users and 2% of mobile users were exposed to ad injections when they visited DERMAdoctor’s online store.
- DERMAdoctor immediately took action by deploying Shield, Brandlock’s customer journey hijacking prevention solution.
- BrandLock conducted an A/B test to familiarize the company with different ad injections displayed during visitor sessions.
- The team was surprised to find out that over 80 percent of the client-side browsers had installed popular, but unauthorized coupon extensions.
- The website’s conversion rate climbed significantly after Shield blocked these browser extensions and other ad injections.
- Removing ads injections that served competitive product ads helped the company recover orders and get additional revenue that would have been lost.
1:1 promotions help DERMAdoctor rescue 70+ orders with an AOV of $76 in 6 months.
- After successfully delivering more eCommerce conversions using Shield, it was an easy decision for DERMAdoctor to apply Engage – real-time messaging – to drive more sales.
- A deep dive by the BrandLock team revealed a certain shopper behavior where prospective buyers abandoned checkout pages at an alarming rate after applying invalid promo codes.
- Deal-savvy customers know that a quick Google search for promo codes can lead them to third-party affiliate websites. These codes are often invalid, expired, or simply bogus. Applying such promo codes often leads to shopper frustration and eventually abandoned carts.
- Engage delivered personalized promotions to frustrated shoppers based on their on-site behavior, leading to reduced cart abandonment and drop-offs.
- Personalized promotions led to incremental conversions and an additional $5,000 in sales in just six months.
- The solution also reported the high-converting real-time messaging preferred by different shopper types for DERMAdoctor to manage their promotional spend.
"BrandLock delivers on its promise and protects our brand integrity. We have seen a 15% increase in CR across multiple months."
Michael Jacobs
Vice President of Marketing
DERMAdoctor
Impact
DERMAdoctor Achieves Maximum Result With Minimum Effort
Since implementing Shield & Engage, DERMAdoctor has consistently seen conversion rate uplift; increase in revenue by protecting and personalizing the customer journey.
- 250+ more orders
- 9.41% average revenue per visit lift
- 8.42% average conversion rate lift
Shield’s machine learning capabilities enable BrandLock to identify new ad injections for DERMAdoctor and continue to optimize eCommerce conversions at a higher rate.
Stop ad injections from diverting your shoppers to competitors
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