BrandLock Blogs

Many eCommerce companies do not realize that a significant portion of shoppers that visit their website experience distractions from unsolicited ads and pop-up coupons. These…

In our earlier article, we spoke about the psychology of discounts and various tactics online businesses can apply to influence customer behavior. This article continues…

Understanding customer psychology is one of the key aspects for the success of any business. Tapping into the customer behavior helps eCommerce merchants to convert…

Generally, coupons and cashback sites play an important role in a brand’s affiliate marketing program. eCommerce brands use them to drive sales and revenue from…

Many holiday shoppers are searching for the right gift at the right price and are willing to try new online stores for better Black Friday…

7 out of 10 customers visiting your store today are probably going to abandon their shopping cart. Shopping cart abandonment takes place during the checkout…

Many consumers feel brands with online stores aren’t able to deliver a great shopping experience. According to a study by Salesforce, nearly 64% of global…

Based on a survey across 455 style and fashion stores in July 2019, Littedata found that the average conversion rates were a mere 1.3% in…

You’re running various ads to drive traffic to your store. The daily footfall of your online store is also considerable. But when it comes to…

It’s getting easier for brands to take their products online and reach out to a global market. While some of these brands become the most…

This post was written by John Larsen. He is the Content Writer and Community Lead at Storetasker, the #1 place to outsource Shopify design, development,…

A study published by Marketing Dive states that businesses lose up to $1.27 billion every year to ad fraud. With technology making it easier for…

The fast-paced growth of the eCommerce industry is making it challenging for online retailers to grow their business. No matter what niche they are in,…

If you’re driving a decent amount of traffic to your online store, but not converting as many visits into sales, you’re not alone. According to…

We started with a simple goal to help online retailers recover their lost sales using a simple logic - Remove shopper distractions. Increase conversions. We…

The average Shopify cart abandonment rate has reached a whopping 69.57%. That’s more than half the sales your online store could bag! With the increasing…

As an eCommerce business, you want to be able to make data-driven decisions. Be it introducing a new product range or setting up a fresh…

There are more than 5,97,541 Shopify customers in the United States alone. Now imagine the number of stores a brand needs to compete with around…

An eCommerce business typically experiences a cart abandonment rate of 56% to a whopping 81%. Now everyone is talking about how to optimize the on-site…

eMarketer states that eCommerce is now a trillion-dollar industry. It’s growing at a double-digit percentage year-on-year. There are millions of online stores out there today.…

Research establishes that affiliate marketing programs drive 16% of all online orders. But what if we say that these affiliates could be charging you for…

Over the past few years, internet users are increasingly complaining about misleading and malicious ads popping across websites. Be it the biggest online brand or…

The internet user’s attention span is said to be the same as a goldfish. Considering the number of brands launching their online stores, how is…

Technology has undeniably made it much easier for brands to take their products to a global market and continually communicate with their audiences. With up…

When a shopper decides to make a purchase online, they expect the brand they choose to offer a frictionless shopping experience. By that, we don’t…

Today, one of the biggest obstacles for eCommerce retailers to overcome is cart abandonment. It has become so common that in some industries it has…

When cart abandonment rates are hitting as high as 80%, online retailers are continually looking for ways to optimize their stores and maximize conversions. Be…

When Barilliance reported that over three-fourths of online shoppers choose to leave a site without completing a purchase and that the average cart abandonment rates…

A typical online business experiences up to 80% of cart abandonment rate on an average. The reasons are many, but what most of them get…