Customer Stories
The Results
8.12%
Revenue Per Visit Lift
7.98%
Conversion Rate Lift
6.69%
Orders Recovered in 3 months
Revenue Driven by BrandLock
See what our enterprise customers have to say
Cartier Targets Hijacked Shoppers & Drives Revenue By 9.81%
9.81%
Revenue Driven
Jabra Drives 2.86% Revenue Growth By Locking Onto Hijacked Shoppers, Increasing Revenue Per Visit by 8.1%
2.86%
Revenue Driven
Footwear etc. Optimizes Hijacked Shoppers & Drives 7.3% revenue through BrandLock
7.3%
Revenue Driven
Topshop Increases 6.2% Revenue Per Visit By Targeting Hijacked Shoppers
6.2%
Revenue Driven
Beddy's drives 9.59% revenue by optimizing shopper journeys for Hijacked, Hesitant & Extension Shoppers.
8.94%
CVR Lift
Staples drives 1.4% revenue by optimizing shopper journeys for Hijacked & Extension Shoppers while saving 39% in Affiliate Fees.
2.11%
CVR Lift
Reliable Parts drives 4.44% revenue by optimizing shopper journeys for Hijacked & Hesitant Shoppers.
6.58%
CVR Lift
2XU drives 3.72% revenue by optimizing shopper journeys for Hijacked & Hesitant Shoppers.
3.03%
CVR Lift
Ashridge Nurseries drives 4% revenue by optimizing shopper journeys for Hijacked & Wrong Coupon Shoppers.
3.03%
CVR Lift
Farmgirl Flowers drives 2.79% revenue by optimizing shopper journeys for Hijacked Shoppers.
4.47%
CVR Lift
The Free Spirits Company drives 5.95% revenue by optimizing shopper journeys for Hijacked & Hesitant Shoppers.
4.47%
CVR Lift
UK Soccer Shop drives 4.16% revenue by optimizing shopper journeys for Hijacked and Hesitant Shoppers.
4.47%
CVR Lift
DripWorks drives 15.90% revenue by optimizing shopper journeys for Hijacked, Hesitant, Wishlist, Extension & Wrong Coupon Shoppers
11.18%
CVR Lift
Aurelia London drives 5.74% revenue by optimizing shopper journeys for Hijacked & Wishlist Shoppers.
5.00%
CVR Lift
420 Science drives 19.17% revenue by optimizing shopper journeys for Hijacked, Hesitant, Wishlist & Wrong Coupon Shoppers
0.93%
CVR Lift
The Woolery drives 2.29% revenue by optimizing shopper journeys for Hijacked Shoppers
2.29%
Revenue Driven
Inyo Pools drives 6.52% revenue by optimizing shopper journeys for Hijacked Shoppers
10.06%
CVR Lift
Newton Baby drives 3.68% revenue by optimizing shopper journeys for Hijacked Shoppers, Hesitant Shoppers & Wrong Coupon Shoppers
3.68%
Revenue Driven
Nicks Boots Drives 24.33% Revenue Growth by Optimizing Shopper Journeys for Hijacked Shoppers, Hesitant Shoppers & Wrong Coupon Shoppers
24.33%
Revenue Driven
Gift Express Drives 21.47% Revenue Growth By Optimizing Hijacked, Hesitant, Extension, Wrong Coupon & Wishlist Shoppers
21.47%
Revenue Driven
Tire Agent drives 16.58% revenue by locking onto Hijacked, Frustrated & Wrong Coupon Shoppers.
8.49%
Revenue Driven
Viasox targets Hijacked & Wrong Coupon Shoppers & Increases Revenue by 3.21%
3.21%
Revenue Driven
8.71% Revenue Driven by Optimizing Hijacked, Hesitant, Extension, Wrong Coupon & Wishlist Shoppers
8.71%
Revenue Driven
johnnie-O Drives 3.31% Revenue By Optimising Hijacked & Wrong Coupon Shoppers, Increasing Conversion Rates by 3.90%
3.31%
Revenue Driven
Mylee Drives 3.47% Revenue Growth by Locking Onto Hijacked & Hesitant Shoppers
3.47%
Revenue Driven
Stark Bro's Drives 2.34% Revenue Per Session by locking onto Hijacked Shoppers, Increasing Conversion Rates by 4.26%
2.34%
Revenue Driven
Inspire Uplift targets Hijacked & Hesitant Shoppers & Increases Site Revenue by 3.96%
3.96%
Revenue Driven
Legion Athletics Drives 4.74% Revenue by Locking Onto Hijacked, Hesitant, Extension, Wishlist & Wrong Coupon Shoppers
4.74%
Revenue Driven
AmourPrints Drives 3.04% Revenue Growth By Locking onto Hesitant, Wishlist, Hijacked & Extension Shoppers
3.04%
Revenue Driven
CompAndSave Got 5.12% Revenue Growth by locking onto Hesitant, Wish List, Hijacked & Extension Shoppers
5.12%
Revenue Driven
Lalo Drives 2.83% Revenue By Optimizing Shopper Journey for Hijacked Shoppers, Increasing Revenue Per Visit by 5.94%
2.83%
Revenue Driven
Frette focuses on Hijacked Shoppers & Increases Revenue Growth by 7.88%
7.88%
Revenue Driven
Golfbidder Drives 14.47% Revenue Per Visit Lift By Locking onto Hijacked Shoppers, & Increases Conversion Rate By 5.87%
14.47%
Revenue Driven
Murad enjoys 7.68% Revenue Growth By Focusing on Hijacked & Wrong Coupon Shoppers
4.41%
Revenue Driven
Golf Avenue Enjoys 6.62% Revenue Growth By Locking Onto Hijacked Shoppers
6.62%
Revenue Driven
Charles Tyrwhitt Shirts Drives 5.69% Revenue By Optimizing Shopping Experience For Hijacked Shoppers
5.69%
Revenue Driven
HerRoom Drives 4.63% Revenue Per Visit Lift By Locking Onto Hijacked Shoppers, Increasing Conversion Rates by 5.54%
4.63%
Revenue Driven
Cosabella Drives 5.71% Revenue Growth By Optimizing Hesitant, Wishlist, & Hijacked Shoppers
5.71%
Revenue Driven
ProHealth Got 16.62% Revenue By Locking Onto Extension, Hijacked & Wrong Coupon Shoppers
16.62%
Revenue Driven
Jolyn Enjoys 3.47% Revenue By Locking Onto Extension, Hijacked & Wrong Coupon Shoppers
3.47%
Revenue Driven
CBII CBD Focuses On Hesitant & Hijacked Shoppers & Drives 6.07% Online Revenue Growth
6.07%
Revenue Driven
Gazelle Drives 7.53% Revenue Through BrandLock By Targeting Hesitant, Hijacked & Wrong Coupon Shoppers
7.53%
Revenue Driven
SuperATV Drives 13.40% Revenue By Optimizing Shopper Journeys For Wrong Coupon & Hijacked Shoppers
13.30%
Revenue Driven
Gourmet Gift Baskets Got 5.21% Revenue Through BrandLock By Targetting Hijacked & Wrong Coupon Shoppers
5.21%
Revenue Driven
Appleseed's Drives 10.56% Revenue By Optimizing Hijacked, Extension & Wrong Coupon Shoppers
10.56%
Revenue Driven
Blair drives 3% revenue by focusing on Extension, Hijacked, & Wrong Coupon Shoppers.
3.65%
Revenue Driven
Tula Got 5.49% Online Revenue Growth By Locking Onto Hesitant, Wishlist, Hijacked & Wrong Coupon Shoppers
5.49%
Revenue Driven
Draper's & Damon's Got 6.25% Revenue Growth By Locking Onto Extension, Hijacked & Wrong Coupon Shoppers
6.25%
Revenue Driven
Haband Drives 11.23% Revenue By Focusing On Hijacked Shoppers & Wrong Coupon Shoppers
11.23%
Revenue Driven
Delonghi Drives 11.49% Revenue By Tapping Into Hesitant, Wrong Coupon & Hijacked Shoppers
11.49%
Revenue Driven
G/Fore Got 5.08% Revenue Growth By Locking Onto Wrong Coupon & Hijacked Shoppers
5.08%
Revenue Driven
Lulu and Georgia Drives 5.40% Revenue Growth By Optimizing Shopper Journeys For Wrong Coupon & Hijacked Shoppers
5.40%
Revenue Driven
Peter Millar Drives 3.08% Revenue By Focusing On Hijacked Shoppers, Increasing Conversion Rates by 7.04%
3.08%
Revenue Driven
Fingerhut Drives 10.36% Revenue By Focusing On Hijacked, Hesitant & Wrong Coupon Shoppers
10.36%
Revenue Driven
Cariuma Drives 4.81% Revenue Through BrandLock By Focusing On Hijacked and Wrong Coupon Shoppers
4.81%
Revenue Driven
DERMAdoctor Drives 12.37% Revenue Growth By Locking Onto Hesitant, Wrong Coupon & Hijacked Shoppers
12.37%
Revenue Driven
Franklin Planner Got 22.18% Revenue By Targeting Hesitant, Wrong Coupon & Hijacked Shoppers
22.18%
Revenue Driven
Famous Smoke Drives 8.66% Revenue By Targeting Hijacked, Extension, Hesitant, Wrong Coupon Shoppers
8.66%
Revenue Driven
Fila Got 8.67% Online Revenue Growth By Locking On Extension, Hesitant, Wish List & Hijacked Shoppers
8.67%
Revenue Driven
BUBS Naturals Increases 7.49% Revenue Per Visit By Locking Onto Hijacked Shoppers, Increasing Conversion Rates by 7%
7.49%
Revenue Driven
Pharmaca got 4% Revenue Growth by Locking Onto Hijacked Shoppers
4%
Revenue Driven
Feel Unique Drives 2.73% Online Revenue By Locking On To Hijacked & Wrong Coupon Shoppers
2.73%
Revenue Driven
Bare Necessities Focuses On Hijacked Shoppers & Drives 7.12% Revenue Through BrandLock
7.12%
Revenue Driven
Novica Drives 8.15% Revenue Through BrandLock By Targeting Wrong Coupon & Hijacked Shoppers
8.15%
Revenue Driven
Cartier Targets Hijacked Shoppers & Drives Revenue By 9.81%
9.81%
Revenue Driven
Jabra Drives 2.86% Revenue Growth By Locking Onto Hijacked Shoppers, Increasing Revenue Per Visit by 8.1%
2.86%
Revenue Driven
Footwear etc. Optimizes Hijacked Shoppers & Drives 7.3% revenue through BrandLock
7.3%
Revenue Driven
Topshop Increases 6.2% Revenue Per Visit By Targeting Hijacked Shoppers
6.2%
Revenue Driven
Beddy's drives 9.59% revenue by optimizing shopper journeys for Hijacked, Hesitant & Extension Shoppers.
8.94%
CVR Lift
Staples drives 1.4% revenue by optimizing shopper journeys for Hijacked & Extension Shoppers while saving 39% in Affiliate Fees.
2.11%
CVR Lift
Reliable Parts drives 4.44% revenue by optimizing shopper journeys for Hijacked & Hesitant Shoppers.
6.58%
CVR Lift
2XU drives 3.72% revenue by optimizing shopper journeys for Hijacked & Hesitant Shoppers.
3.03%
CVR Lift
Company Overview
Cariuma is a conscious Brazilian direct-to-consumer sneaker brand made from natural premium materials. It provides sustainably made comfortable and classic sneakers. Cariuma is also a B-Corp and plants two trees in the Brazilian rainforest for every pair of sneakers sold.
Industry
Footwear
Solution
Shield
Company Size
11-50
Alexa Rank
#48,392
Business Challenge
Browser Injected Ads were Stealing Cariuma’s Visitors
Being a young and growing company, Cariuma constantly tests different solutions to enhance its eCommerce shopping experience and conversion rates. It regularly checks the impact of new solutions on its brand’s reputation and eCommerce KPIs.
Unfortunately, these efforts were not reaching a significant portion of their on-site customer base – who were affected by Customer Journey Hijacking (CJH).
BrandLock connected with Cariuma and made them aware of the problem. Traffic hijackers inject competitor ads, pop-ups, and other malicious ads into browser extensions and other free software programs downloaded by online shoppers.
The goal of these injected ads is to redirect Cariuma’s hard-earned traffic to other websites at Cariuma’s expense. This results in revenue leakage unknown to the eCommerce merchants.
BrandLock notified Cariuma’s eCommerce team about the scale and impact of CJH. After viewing screenshots of various types of unauthorized ads appearing to their site visitors, Senior Digital Officer Felipe G. Araujo and the Cariuma team wanted to investigate further.
The team’s significant efforts and investment in optimizing conversions and online brand reputation would be ineffective if they could not resolve this invisible yet real problem.
They needed a solution that could deliver transparent and verifiable results.
BrandLock solution
Cariuma Gains Immediate Gain In Conversion Rates After Removing Ads
- BrandLock conducted an A/B test to verify how many visitors were seeing unwanted ads and how they were affecting profitability.
- The test numbers revealed that 6.17% of all visitors to cariuma.com were exposed to ad injections – a good deal of them were competitor ads.
- Cariuma was able to verify the data and impact of customer journey hijacking using their own Google Analytics platform.
- BrandLock deployed Shield – a customer hijacking prevention solution to block all ad injections on the client-side and create a distraction-free customer journey.
- After removing ad injections, Cariuma has seen its average conversion rate lift by 3.71% and revenue per visit lift also increase by 3.78%.
"Brandlock ensures that we are maintaining our price integrity and acts as an active tool in reputation management. "
Felipe G. Araujo
Chief Digital Officer
Cariuma
Impact
Cariuma Sees Positive ROI on BrandLock Investment
The company is happy to see positive returns on BrandLock solutions with the minimal upfront investment needed on their end.
- 3.71% conversion rate lift
- 3.78% revenue per session lift
- 2.5% decrease in bounce rate
With invasive ads no longer luring customers away from the website, Felipe and the Cariuma team are now able to ensure the intended online customer experience is delivered without any distractions.
Stop ad injections from diverting your shoppers to competitors
Schedule a Demo